New US–El Salvador Trade Framework: A Strategic Opportunity for Our Network

Dear Partners,

We are pleased to share an important development that will open new commercial opportunities for exporters in El Salvador and strengthen our collaboration across the region.

1. A New Trade Framework with the United States

On November 13, 2025, the governments of El Salvador and the United States announced a Framework for an Agreement on Reciprocal Trade, building upon CAFTA‑DR and designed to expand bilateral trade and reduce costs for key product categories. The White House+2United States Trade Representative+2
You can read the joint statement here: Joint Statement – White House The White House
And the fact sheet here: Fact Sheet – USTR United States Trade Representative

2. Key Benefits for Salvadoran Exports to the U.S.

• The United States will eliminate reciprocal tariffs on selected Salvadoran products, particularly those not sufficiently produced in the U.S. The White House+1
• Textiles and apparel under CAFTA-DR will also benefit from strengthened preferential access. The White House+1
• Exporters can expect lower landed costs, increased price competitiveness, and a faster entry into the U.S. market.

3. Reduced Non-Tariff Barriers

El Salvador will modernize its import procedures for U.S. goods, while both countries commit to:

• Streamlined standards, certifications, and electronic documentation. United States Trade Representative+1
• Faster approval for industrial, automotive, pharmaceutical, and medical products. U.S. Embassy in Sweden+1
• Clearer rules for digital services and e-commerce. El Salvador in English+1
• Strengthened labor, environmental, and intellectual-property commitments. United States Trade Representative+1

These improvements create a broader environment of predictability and transparency, which benefits all regional trade partners.

4. What This Means for Our Agent Network

This framework represents a strategic opportunity:

• Enhanced competitiveness for Salvadoran exporters seeking entry into the U.S.
• New product categories that may qualify for preferential treatment.
• Greater certainty for logistics, compliance, and transit requirements.
• Stronger positioning for all agents supporting cross-border shipments.

As a network, this allows us to provide more value, better guidance, and a clear pathway for clients looking to expand into the U.S. market.

5. Let’s Prepare Your Customers

We invite our partners to proactively review their customers’ product lines and identify items that might benefit from:

• Reduced or eliminated tariffs
• Updated compliance or certification pathways
• Optimised logistics planning under the new framework

Call to Action (CTA)

Contact us to schedule a 15-minute consultation to evaluate your clients’ products and determine how these upcoming changes can improve their competitiveness in the U.S. market.
Together, we can help companies seize new opportunities under this enhanced trade landscape.